Welcome to SOTA

SOTA (State of the Art) is the no-frills, thought and insights platform by the minds behind creative growth company edition+partners. Here on Substack, we draw the curtain on the inner workings of the ever-evolving, multi-trillion dollar creative industries, and explore the dynamic world of everything brand.

SOTA is edited by its founders and publishers Christopher Morency and Tom Garland.

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Fashion and creative industry analysis, op-eds and research by Tom Garland and Christopher Morency. Exploring the dynamic world of everything brand, straight from the source.